Destaco para consultas o site Communicate Magazine.
"The new visual identity isn’t a radical departure from the old. Nor of course was it ever intended to be. Instead the job was about giving it a certain cleanness, a lightness of feel and colour, to be more attractive to the changing nature of the Hertz stakeholder base."
Na edição de Abril, um artigo (Who's afraid of digital?) que tenta apontar as barreiras na comunicação digital.
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